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FranDev Experience and HubSpot Expertise
FranDev Lab

For Franchisors using HubSpot to grow.

Turn HubSpot from a source of stress into a source of truth for franchise sales and development.

Why HubSpot?

HubSpot is the best CRM for franchise sales and marketing. It has all the power and capabilities that Franchisors need.

The challenge for you as a Franchisor is aligning it with how you run FranDev. And it's easier than it seems.

Why FranDev Lab?

Your FranDev setup in HubSpot should work as well for you as your systems work for your Franchisees.

FranDev Labs is HubSpot expertise + experience doing it for FranDev. We offer projects and retainers.

Services for FranDev

Call Catalyst

Call Catalyst AI

Meeting AI for Franchise Sales. Off-the-self notetakers don't work for franchise sales. Call Catalyst is an AI notetaker tailored specifically for franchise sales and development.

FranDev Sales Rooms

FranDev Sales Rooms

Stand out with a world class experience that gives your qualified franchise candidates a branded home base for their diligence process.

HubSpot Admin Full Card

HubSpot Admin

Get strategic guidance and implementation support from a partner who gets franchising and HubSpot.
HubSpot Diagnostic Report for Franchisors

HubSpot Diagnostic Report

Whether you're in a pickle or just not sure how to proceed, get an expert review of your HubSpot implementation.

Additional Services

Breeze Builder for Franchisors
HubSpot AI Workshop for Franchisors
Marketing Advising for Franchisors
HubSpot Coaching for Franchisors

Does this sound familiar?
These are the challenges that bring clients to FranDev Lab.

🚫 "HubSpot agencies don't get Franchising."

Setting up HubSpot for Franchise success requires HubSpot expertise and knowledge of FranDev.

🚫 "No one is managing HubSpot."

Like any tool in your franchise system HubSpot should grow with you and receive regular maintenance.

🚫 “Everyone’s reports have different numbers!”

Clean data and best-practice reporting for your whole FranDev process, end-to-end.

🚫 "Can't we automate this?"

Proven automations that streamline your processes for specifically for franchise sales processes—from FDD tracking to no-show rebooking sequences.

Who is FranDev Lab?

FranDev Lab is founded by Principal Joshua Oakes.

You can call me Josh, Joshua, or Oakes. Do I know HubSpot? Yes. Have I worked in the Franchise space? Also yes. Do I want to help your Franchise Development run better on HubSpot from lead to operating Franchise? Yes again.

HubSpot is the worlds best CRM for FranDev. Your challenge as a Franchisor is that franchising is unique and so is your Franchise System. You need HubSpot to work for you. FranDev Labs will help.

Why Franchisors? Franchises create business owners. Franchising takes unhappy salary earners making good money to hard working, self-actualized business owners employing people in their community. Franchises do something no other industry does.

Joshua Oakes

Let's get started

Ready to make HubSpot a source of truth, not a source of stress?

Franchisor-specific HubSpot Capabilities

All of FranDev Labs' offerings are tailored specifically for Franchisors and Franchise Development.

Franchise Sales Pipeline & Process

Get your Franchise Sales pipeline and diligence process set up in HubSpot according to best practices. From Automation to Franchisee data.

Call Catalyst AI

Capture drastically better call notes and score your FranDev calls against best practices using FranDev Lab's Call Catalyst AI.

 

Franchise Sales Rooms

Wow qualified Franchise Leads with engaging, personalized Sales Rooms that guide them through your sales process with one source of truth.

 

Franchise Marketing Automation & Support

Automation, attribution and best practices to support your FranDev lead generation and nurturing.

Transfer Pipeline & Process

Manage and report on Transfers or Resale of locations and territories between Franchisees and of Company Owned outlets.

 

Location/Territory Development & Management

Manage Territories or Locations throughout the lifecycle: Development, Launch, Operating, and Closing. Keep all the data and relationships clean and up-to-date.

 

Agreement Data Management

Store the status and critical data about Franchise Agreements and their relationships with Owner Groups and Locations. Put terms where people who need them can find them.

 

Franchisee & Owner Group Management

Tools and properties effectively track Owner and Owner Group records in HubSpot. Put the right data in the right place.

 

Goals & Reporting

Set and track goals for your all your teams and processes. Get clean, standardized Dashboards and Reports for all your teams.

 

606 & FDD Support

With clean Franchisee, Owner Group, Agreement, and Location data, annual reporting is a lot less time consuming and stressful.

 

The FranDev Lab Report

The newsletter for franchisors using HubSpot to grow.

Free Subscribers: 2 posts per month to help Franchisors get more out of HubSpot.

Upgrade for: Topics specifically for Executives and Leadership Teams, additional deep-dive playbooks, templates, tools, and frameworks plus full archive access.

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